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From Zero to Hero: Transforming a Healthcare eCommerce Site's SEO Performance in 6 Months

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In the dynamic world of SEO, every project comes with its own set of challenges and opportunities. As an SEO expert, I, Surya Dubey, have had the privilege of working on diverse projects, but none as rewarding as a recent healthcare eCommerce venture. Over a period of six months, I witnessed an astounding transformation in the site's performance. This post delves into the strategies and steps that took the site from zero clicks and impressions to 3.94k clicks and 150k impressions. Understanding the Baseline: When I first took on the project, the site was virtually invisible in the digital landscape. With no clicks and zero impressions, it was clear that a comprehensive SEO overhaul was required. The healthcare eCommerce niche is competitive, necessitating a strategic approach to improve visibility and drive traffic. Step-by-Step SEO Strategy: Comprehensive Site Audit: The first step involved a thorough audit of the existing site. This helped identify critical issues such as broken ...
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How to Build Quality Backlinks: Complete Guidance by Surya Dubey

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Building Backlinks in SEO: A Comprehensive Guide In the ever-evolving landscape of SEO, building backlinks remains one of the most vital strategies for enhancing website visibility and authority. Surya Dubey, a seasoned SEO expert, brings you an in-depth exploration of backlink building techniques that can propel your website to the forefront of search engine results pages (SERPs). Understanding Backlinks Backlinks, also known as inbound links or external links, are hyperlinks pointing from one website to another. They serve as a vote of confidence for the linked website, indicating its credibility and relevance. Search engines like Google consider backlinks as a significant factor in determining a website's ranking. Types of Backlinks Natural Backlinks : Earned organically through quality content and user engagement. Manual Backlinks : Acquired through deliberate outreach efforts, such as guest posting or influencer collaborations. Self-Created Backlinks : Generated by the website...
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Ahrefs vs Semrush — Which is Better Tool for SEO

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  Introduction: In the realm of digital marketing, where every click counts and every keyword holds power, choosing the right SEO tool is akin to selecting the sharpest sword for battle. Among the plethora of options, two giants stand tall - Ahrefs and SEMrush. In this comprehensive analysis, we delve deep into the functionalities, strengths, and weaknesses of each tool to help you make an informed decision in your quest for online supremacy. Understanding the Rivalry: Ahrefs vs SEMrush Ahrefs: The Swiss Army Knife of SEO Ahrefs boasts an impressive array of features tailored to cater to every aspect of SEO. From comprehensive backlink analysis to keyword research and site auditing, Ahrefs is a one-stop-shop for all your optimization needs. SEMrush: The Swiss Precision Tool SEMrush, on the other hand, shines with its precision and versatility. With tools for keyword tracking, competitive analysis, and PPC campaigns, SEMrush offers a holistic approach to SEO and digital marketing. ...
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